A guide to the online marketing channels that work for bathroom remodeling businesses and how to use them effectively.
Bathroom remodeling is a considered purchase. Homeowners research extensively before choosing a contractor. Your digital marketing needs to reach them during this research phase and convince them you're the right choice.
The good news: homeowners actively searching for bathroom remodelers have high intent. They're not browsing, they're planning a project. Your job is to be visible and compelling when they're ready.
Your Google Business Profile is your most important digital asset. It's free and determines whether you appear in local search results when homeowners search for bathroom remodelers.
A professional website with a strong portfolio is essential. Homeowners want to see your work before they call. High-quality before-and-after photos convert browsers to leads.
Bathroom remodeling is highly visual. Platforms like Houzz, Pinterest, and Instagram let you showcase your work to homeowners researching ideas and contractors.
Paid channels generate leads quickly but cost money for every lead. Stop paying, leads stop coming.
Organic channels take longer but deliver leads without ongoing ad spend. Learn more about SEO for bathroom remodelers.
Your portfolio is your most powerful marketing asset. Unlike other contractors, bathroom remodelers can show dramatic transformations that sell themselves.
A single stunning bathroom transformation can generate multiple leads when shared across channels.
Successful bathroom remodelers don't rely on one marketing channel. They build systems that generate leads consistently:
Ready to build your marketing system? Learn about bathroom remodeling marketing in Orange County.